US 12,177,509 B2
System and method for labeling and presenting content
Eric T Bax, Sierra Madre, CA (US); Lisa Giaffo, Pasadena, CA (US); Nikki M Thompson, Bloomfield, NJ (US); Melissa Gerber, Rancho Mission Viejo, CA (US); and William W Wagner, Costa Mesa, CA (US)
Assigned to Yahoo Ad Tech LLC, New York, NY (US)
Filed by Yahoo Ad Tech LLC, New York, NY (US)
Filed on May 7, 2023, as Appl. No. 18/144,205.
Prior Publication US 2024/0373083 A1, Nov. 7, 2024
Int. Cl. H04N 21/431 (2011.01); H04N 21/239 (2011.01); H04N 21/2668 (2011.01); H04N 21/442 (2011.01)
CPC H04N 21/4312 (2013.01) [H04N 21/2393 (2013.01); H04N 21/2668 (2013.01); H04N 21/44213 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A method, comprising:
providing a first content item for display on a first client device;
receiving a first feedback signal indicative of one or more first user reactions to display of the first content item on the first client device;
providing the first content item for display on a second client device;
receiving a second feedback signal indicative of one or more second user reactions to display of the first content item on the second client device;
determining, based upon the first feedback signal and the second feedback signal, a first popularity score associated with the first content item;
assigning a first popularity label to the first content item based upon the first popularity score;
generating, based upon the first popularity label assigned to the first content item, an enhanced content presentation interface comprising the first content item;
receiving a request for content associated with a third client device;
in response to the request for content, selecting the first content item for presentation on the third client device; and
in response to selecting the first content item, presenting the enhanced content presentation interface, comprising the first content item, on the third client device.