US 12,164,360 B2
Vehicular advertisement display device and vehicle
Takeo Moriai, Nagakute (JP); Masakazu Setoyama, Miyoshi (JP); Teruo Mori, Ichinomiya (JP); and Takanobu Hirakoshi, Nagoya (JP)
Assigned to TOYOTA JIDOSHA KABUSHIKI KAISHA, Aichi-Ken (JP)
Filed by TOYOTA JIDOSHA KABUSHIKI KAISHA, Aichi-ken (JP)
Filed on Jan. 25, 2023, as Appl. No. 18/159,089.
Claims priority of application No. 2022-031047 (JP), filed on Mar. 1, 2022.
Prior Publication US 2023/0280818 A1, Sep. 7, 2023
Int. Cl. G06F 1/3234 (2019.01); G09F 21/04 (2006.01)
CPC G06F 1/3265 (2013.01) [G09F 21/048 (2013.01)] 5 Claims
OG exemplary drawing
 
1. A vehicular advertisement display device comprising a processor, wherein the processor is configured to:
display advertisement information on a side surface display unit provided on an outer surface of a vehicle main body in a vehicle widthwise direction and a back surface display unit provided on an outer surface of the vehicle main body in a vehicle front-rear direction;
reduce power consumption of a vehicle based on a vehicle state;
reduce power consumption related to display of the advertisement information on the display unit on the side surface of the vehicle when a vehicle speed serving as the vehicle state is higher than a predetermined first threshold speed; and
reduce power consumption related to display of the advertisement information displayed on the display unit on the side surface of the vehicle and the display unit on the back surface of the vehicle when the vehicle speed servicing as the vehicle state is higher than a predetermined second threshold speed, wherein the predetermined second threshold speed is higher than the predetermined first threshold speed.