US 12,148,420 B2
Content presentation analytics and optimization
Benjamin Aaron Miller, Issaquah, WA (US); Jason D. Justman, Seattle, WA (US); Lora Clark Bouchard, Leavenworth, WA (US); Michael Ellery Bouchard, Leavenworth, WA (US); Kevin James Cotlove, Normandy Park, WA (US); Mathew Keith Gitchell, Port Orchard, WA (US); Stacia Lynn Haisch, Seattle, WA (US); Jonathan David Kersten, Snohomish, WA (US); Matthew Karl Marchio, Bonney Lake, WA (US); Peter Arthur Pulliam, Seattle, WA (US); George Allen Smith, Woodinville, WA (US); and Todd Christopher Tibbetts, Seattle, WA (US)
Assigned to Sinclair Broadcast Group, Inc., Cockeysville, MD (US)
Filed by Sinclair Broadcast Group, Inc., Cockeysville, MD (US)
Filed on May 1, 2023, as Appl. No. 18/141,549.
Application 18/141,549 is a continuation of application No. 17/103,222, filed on Nov. 24, 2020, granted, now 11,664,019.
Application 17/103,222 is a continuation of application No. 16/046,210, filed on Jul. 26, 2018, granted, now 10,909,974, issued on Feb. 2, 2021.
Application 16/046,210 is a continuation of application No. 15/170,922, filed on Jun. 1, 2016, granted, now 10,431,208, issued on Oct. 1, 2019.
Claims priority of provisional application 62/169,502, filed on Jun. 1, 2015.
Claims priority of provisional application 62/169,505, filed on Jun. 1, 2015.
Claims priority of provisional application 62/169,506, filed on Jun. 1, 2015.
Claims priority of provisional application 62/169,507, filed on Jun. 1, 2015.
Claims priority of provisional application 62/169,518, filed on Jun. 1, 2015.
Claims priority of provisional application 62/170,050, filed on Jun. 2, 2015.
Prior Publication US 2023/0267924 A1, Aug. 24, 2023
Int. Cl. H04N 21/218 (2011.01); G06F 3/0482 (2013.01); G06F 3/04847 (2022.01); G06F 3/0488 (2022.01); G06F 16/31 (2019.01); G06F 16/48 (2019.01); G06F 40/106 (2020.01); G06F 40/186 (2020.01); G10L 15/04 (2013.01); G10L 15/18 (2013.01); G10L 15/26 (2006.01); G10L 19/018 (2013.01); G10L 25/57 (2013.01); G11B 27/036 (2006.01); H04L 65/611 (2022.01); H04L 65/75 (2022.01); H04L 67/02 (2022.01); H04L 67/53 (2022.01); H04N 21/2187 (2011.01); H04N 21/234 (2011.01); H04N 21/2343 (2011.01); H04N 21/235 (2011.01); H04N 21/254 (2011.01); H04N 21/426 (2011.01); H04N 21/438 (2011.01); H04N 21/44 (2011.01); H04N 21/442 (2011.01); H04N 21/458 (2011.01); H04N 21/4627 (2011.01); H04N 21/466 (2011.01); H04N 21/472 (2011.01); H04N 21/4782 (2011.01); H04N 21/6332 (2011.01); H04N 21/81 (2011.01); H04N 21/845 (2011.01); H04N 21/854 (2011.01); H04N 21/8543 (2011.01); G06F 16/16 (2019.01)
CPC G10L 15/1822 (2013.01) [G06F 3/0482 (2013.01); G06F 3/04847 (2013.01); G06F 3/0488 (2013.01); G06F 16/328 (2019.01); G06F 16/48 (2019.01); G06F 40/106 (2020.01); G06F 40/186 (2020.01); G10L 15/04 (2013.01); G10L 15/1815 (2013.01); G10L 15/26 (2013.01); G10L 19/018 (2013.01); G10L 25/57 (2013.01); G11B 27/036 (2013.01); H04L 65/611 (2022.05); H04L 65/762 (2022.05); H04L 67/02 (2013.01); H04L 67/53 (2022.05); H04N 21/2187 (2013.01); H04N 21/23418 (2013.01); H04N 21/23424 (2013.01); H04N 21/234363 (2013.01); H04N 21/23439 (2013.01); H04N 21/235 (2013.01); H04N 21/2541 (2013.01); H04N 21/42684 (2013.01); H04N 21/4383 (2013.01); H04N 21/44016 (2013.01); H04N 21/44222 (2013.01); H04N 21/44226 (2020.08); H04N 21/458 (2013.01); H04N 21/4627 (2013.01); H04N 21/4668 (2013.01); H04N 21/47205 (2013.01); H04N 21/4782 (2013.01); H04N 21/6332 (2013.01); H04N 21/812 (2013.01); H04N 21/8456 (2013.01); H04N 21/854 (2013.01); H04N 21/8543 (2013.01); G06F 16/16 (2019.01)] 20 Claims
OG exemplary drawing
 
1. A machine-implemented management system for building a set of presentations, the management system comprising a processor configured, via a plurality of instructions from a set of non-transitory memory, to:
discover, from a remote file store or data structure, a plurality of published components and a directory structure;
responsive to at least one of the discoveries, enable one or more interfaces;
provide, via at least one of the interfaces, a plurality of different categories and respective availability of the published components;
configure, via at least one of the interfaces, one or more of the published components;
determine, via an external analytics service based on one of a plurality of respective uniform resource locators (URLs), a categorized keyword or topical phrase to which each of a plurality of content portions pertains; and
create a content presentation, including a plurality of requests respectively for a plurality of viewership metrics,
wherein the analytics service infers a plurality of user data based on session information,
wherein each of the viewership metrics indicates a viewership of the respective content portion, and
wherein each of the content portions (i) is directed to a different location in the presentation and (ii) comprises different visual content, respectively based on the keyword or phrase.