US 12,137,337 B2
Integration of content distribution systems with device detection systems in physical venues
Kapil Mohan, Sunnyvale, CA (US); Kai Umezawa, San Francisco, CA (US); Muhammad Ahsan Mirza, Kitchener (CA); Wayne Renaud, Kitchener (CA); and John Zupancic, Kitchener (CA)
Assigned to ADENTRO, INC., San Francisco, CA (US)
Filed by Adentro, Inc., San Francisco, CA (US)
Filed on Aug. 21, 2023, as Appl. No. 18/453,074.
Application 18/453,074 is a continuation of application No. 17/833,244, filed on Jun. 6, 2022, granted, now 11,778,457.
Application 17/833,244 is a continuation of application No. 17/164,258, filed on Feb. 1, 2021, granted, now 11,381,962, issued on Jul. 5, 2022.
Prior Publication US 2023/0396996 A1, Dec. 7, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. H04W 12/02 (2009.01); H04W 4/021 (2018.01); H04W 4/029 (2018.01); H04W 12/63 (2021.01)
CPC H04W 12/02 (2013.01) [H04W 4/021 (2013.01); H04W 4/029 (2018.02); H04W 12/63 (2021.01)] 20 Claims
OG exemplary drawing
 
1. A non-transitory computer readable storage medium comprising stored instructions, the instructions when executed cause at least one processor to:
detect a device that is currently physically located within a physical structure associated with a venue based on signals emitted from the device, the device associated with a user;
receive a first set of anonymous identifiers corresponding to users associated with devices that are physically located within the venue;
receive a second set of anonymous identifiers corresponding to users that were served content by a content distribution system;
in response to a comparison of the first set of anonymous identifiers and the second set of anonymous identifiers, determine that the device visited the venue after being served content by the content distribution system; and
provide, to an entity associated with the venue, a report comprising demographic information representative of the selected device or corresponding user.