CPC H04L 51/02 (2013.01) [G06F 40/35 (2020.01); G06Q 30/0242 (2013.01); H04L 51/10 (2013.01); H04L 51/56 (2022.05)] | 20 Claims |
1. A system comprising an automation platform associated with an entity and one or more end user systems, the automation platform comprising a processor and memory and configured to:
generate a particularized user interface specific to the system associated with the entity;
display an industry selection interface comprising a list of available industries displayed graphically as a hierarchy with drop-down menus corresponding to each of the available industries;
select one or more industry-specific, campaign-specific communication templates from the industry selection interface;
generate a branded communication based, at least in part, on input from a rules engine and the one or more industry-specific, campaign-specific communication templates;
modify content of the generated branded communication, generating a modified communication;
revise the one or more industry-specific, campaign-specific communication templates to include one or more modifications made to the content of the generated branded communication;
transmit, using one or more communication channels, the modified communication to at least one of the one or more end user systems;
detecting one or more response communications transmitted by the one or more end user systems in response to the transmitted communication;
assigning to the one or more response communications one or more sentiment scores assessing a degree of positive or negative emotional content;
modifying one or more subsequent communications based on the one or more assigned sentiment scores;
collect communications data comprising metrics characterizing one or more customer interactions;
monitor communications to the at least one of the one or more end user systems;
identify one or more commonalities in the monitored communications;
display a task automation prompt in response to the identifying of the one or more commonalities; and
create a new industry-specific communication template in response to receiving a selection to the task automation prompt.
|