CPC G06N 7/01 (2023.01) [G06F 16/285 (2019.01); G06F 16/29 (2019.01); G06F 16/9537 (2019.01); G06N 20/00 (2019.01); H04L 67/535 (2022.05)] | 16 Claims |
1. A computing system comprising:
one or more processors; and
a memory system having stored therein instructions that, when executed by the one or more processors, cause the one or more processors to perform operations comprising:
determining, in historical event data, identifier collisions based on short identifiers associated with a first event location and short identifiers associated with a second event location geographically dispersed from the first event location;
performing behavior analytics on a plurality of short identifiers in the historical event data to generate behavioral models associated with the plurality of short identifiers;
generating adjusted behavioral models based on the determined identifier collisions;
obtaining a short identifier;
determining, based on the obtained short identifier, an adjusted behavioral model from among the adjusted behavioral models;
determining an expected event frequency based on the adjusted behavioral model;
determining an actual event frequency; and
transmitting an indication of an incremental event value based on a determination that the expected event frequency is greater than the actual event frequency, whereby a notification corresponding to the indication of the incremental event value is displayed to a user.
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