US 12,463,933 B1
Generating content based on search instances
Stacy B. Griggs, Louisville, KY (US); David T. Stadler, III, Louisville, KY (US); and Benjamin Charles Woolley, Bothell, WA (US)
Assigned to EL TORO.COM, LLC, Louisville, KY (US)
Filed by El Toro.Com, LLC, Louisville, KY (US)
Filed on Apr. 8, 2024, as Appl. No. 18/629,749.
Application 18/629,749 is a continuation of application No. 17/340,345, filed on Jun. 7, 2021, granted, now 11,956,202.
Application 17/340,345 is a continuation of application No. 16/707,244, filed on Dec. 9, 2019, granted, now 11,032,238, issued on Jun. 8, 2021.
Application 16/707,244 is a continuation of application No. 15/369,838, filed on Dec. 5, 2016, granted, now 10,505,893, issued on Dec. 10, 2019.
Application 15/369,838 is a continuation in part of application No. 14/547,915, filed on Nov. 19, 2014, granted, now 9,515,984, issued on Dec. 6, 2019.
Claims priority of provisional application 61/906,027, filed on Nov. 19, 2013.
This patent is subject to a terminal disclaimer.
Int. Cl. G06F 15/16 (2006.01); G06F 16/951 (2019.01); H04L 29/12 (2006.01); H04L 61/2503 (2022.01); H04L 61/5007 (2022.01); H04L 101/668 (2022.01); H04L 101/69 (2022.01)
CPC H04L 61/2503 (2013.01) [G06F 16/951 (2019.01); H04L 61/5007 (2022.05); H04L 2101/668 (2022.05); H04L 2101/69 (2022.05)] 20 Claims
OG exemplary drawing
 
1. A method implemented by one or more processors, comprising:
receiving a search instance comprising:
a source identifier transmitted over one or more networks in conjunction with electronic submission of at least one search associated with the search instance, the source identifier indicating one or more characteristics of at least one of: a computing device that submitted the search instance and a user of the computing device that submitted the search instance, and
search content of the one search associated with the search instance, the search content indicating at least one of: content included in the search and content provided in response to the search;
identifying a campaign based on the campaign being electronically stored in association with the search content of the search instance;
based on the campaign being electronically stored in association with the search content of the search instance, and based on the search instance including the source identifier:
determining a physical address that is assigned, in a database, to the source identifier of the search instance; and
assigning the campaign to the physical address in one or more computer readable media for providing, to the physical address associated with the source identifier, postal mail that is tailored to the campaign.