US 12,462,654 B2
Systems and methods for customer-specific content delivery via ATM
Jonathan Baker, San Francisco, CA (US); Carrie Anne Hanson, Charlotte, NC (US); Chris Graves, San Francisco, CA (US); and Frank Digangi, San Francisco, CA (US)
Assigned to Wells Fargo Bank, N.A., San Francisco, CA (US)
Filed by Wells Fargo Bank, N.A., San Francisco, CA (US)
Filed on Mar. 13, 2024, as Appl. No. 18/604,236.
Prior Publication US 2025/0292663 A1, Sep. 18, 2025
Int. Cl. G07F 19/00 (2006.01); G06Q 40/02 (2023.01); H04L 67/306 (2022.01)
CPC G07F 19/206 (2013.01) [G06Q 40/02 (2013.01); G07F 19/207 (2013.01); H04L 67/306 (2013.01)] 17 Claims
OG exemplary drawing
 
1. A method comprising:
receiving, by one or more servers from an automated teller machine (ATM), data indicative of a user profile corresponding to a user of the ATM, the user performing a transaction via the ATM;
identifying, by the one or more servers, a transaction history associated with the user profile;
determining, by one or more first machine learning models hosted on the one or more servers, a context corresponding to at least one transaction of the transaction history;
generating, by one or more second machine learning models, a content item according to the context determined by the one or more first machine learning models;
transmitting, by the one or more servers, to one or more second servers, a request for content to incorporate into the content item, the request indicating the context for identification of the content corresponding to the content;
receiving, by the one or more servers, the content for incorporating into the content item from one or more second servers; and
transmitting, by the one or more servers, the content item for display by the ATM to the user, the ATM displaying the content item for at least a portion of a duration in which the transaction is performed via the ATM.