US 12,132,771 B2
Social sharing system
Neelakantan Sundaresan, Mountain View, CA (US); Atish Das Sarma, Mountain View, CA (US); Si Si, Austin, TX (US); and Elizabeth Churchill, San Francisco, CA (US)
Assigned to PayPal, Inc., San Jose, CA (US)
Filed by PayPal, Inc., San Jose, CA (US)
Filed on Jun. 6, 2023, as Appl. No. 18/206,084.
Application 18/206,084 is a continuation of application No. 17/931,279, filed on Sep. 12, 2022, granted, now 11,706,268.
Application 17/931,279 is a continuation of application No. 16/983,846, filed on Aug. 3, 2020, granted, now 11,444,991, issued on Sep. 13, 2022.
Application 16/983,846 is a continuation of application No. 16/286,501, filed on Feb. 26, 2019, granted, now 10,735,482, issued on Aug. 4, 2020.
Application 16/286,501 is a continuation of application No. 13/945,772, filed on Jul. 18, 2013, granted, now 10,218,751, issued on Feb. 26, 2019.
Claims priority of provisional application 61/680,646, filed on Aug. 7, 2012.
Prior Publication US 2023/0362216 A1, Nov. 9, 2023
Int. Cl. H04L 65/403 (2022.01); G06Q 50/00 (2012.01); G06Q 30/0251 (2023.01)
CPC H04L 65/403 (2013.01) [G06Q 50/01 (2013.01); G06Q 30/0255 (2013.01); G06Q 30/0271 (2013.01)] 20 Claims
OG exemplary drawing
 
10. A server, comprising:
a non-transitory memory storing instructions; and
a processor configured to execute the instructions to cause the server to:
access user sharing activity information for a plurality of users, the user sharing activity information indicating item information, relating to an item, being shared on a social network between one or more of the plurality of users;
access consumption information relating to consumption of the item by one or more users that have social connections with other users on the social network;
determine one or more correlations based on the user sharing activity information and the consumption information;
in response to determining the one or more correlations, identify a first user and a second user, the first user with a certain threshold of consuming the item and the second user based on the one or more correlations that has a certain likelihood of consuming the item, wherein the second user is not identified by the consumption information as having consumed the item; and
determine digital content related to the item to be provided to the second user via a user interface of a device associated with the second user.