| CPC G06Q 50/184 (2013.01) [G06F 3/011 (2013.01); G06Q 30/0185 (2013.01); G06Q 30/0643 (2013.01); G06T 11/00 (2013.01); G06T 19/006 (2013.01); G06Q 2220/10 (2013.01); H04M 2203/359 (2013.01)] | 20 Claims |

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1. An information processing apparatus comprising:
circuitry configured to
execute display control of an augmented reality (AR) image in which a real object and virtual content are superimposed and displayed,
execute display control of
a virtual item that is virtual content for which an ownership is registered, and
a virtual item trade box that is a limited region for performing ownership transfer processing of the virtual item, and
perform processing of transferring the ownership of the virtual item in a case where processing of delivery of the virtual item is executed in the virtual item trade box,
wherein the circuitry executes the display control of the virtual item trade box according to whether one or more predetermined conditions are satisfied.
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