US 11,782,776 B2
Generating deeplinks for applications based on multi-level referrer data
Justin Lewis, Marina Del Rey, CA (US); and Scott Davies, Mountain View, CA (US)
Assigned to GOOGLE LLC, Mountain View, CA (US)
Filed by GOOGLE LLC, Mountain View, CA (US)
Filed on Sep. 13, 2022, as Appl. No. 17/944,179.
Application 17/944,179 is a continuation of application No. 17/063,983, filed on Oct. 6, 2020, granted, now 11,442,797.
Application 17/063,983 is a continuation of application No. 16/346,471, granted, now 10,795,741, previously published as PCT/US2017/017970, filed on Feb. 15, 2017.
Prior Publication US 2023/0008181 A1, Jan. 12, 2023
Int. Cl. G06F 9/44 (2018.01); G06F 9/54 (2006.01); G06F 16/955 (2019.01); G06F 16/958 (2019.01)
CPC G06F 9/547 (2013.01) [G06F 16/955 (2019.01); G06F 16/9566 (2019.01); G06F 16/972 (2019.01)] 20 Claims
OG exemplary drawing
 
1. A method in an application server, the method comprising:
receiving, from a computing device, a set of data packets generated by the computing device, the set of data packets comprising (i) a first referrer data associated with a first resource rendered by the computing device when executing a first application and (ii) a second referrer data associated with a second resource rendered by the computing device prior to rendering the first resource, the first resource providing a first content item associated with a second application;
generating, based on the first referrer data and the second referrer data, a deeplink or a referrer tag; and
transmitting the deeplink or the referrer tag to the computing device data to cause the computing device to display, within the second application, a content interface comprising a second content item that is selected using the first referrer data and the second referrer data.