US 12,439,123 B2
Augmenting content using contextual features
Ehsan Younessian, Washington, DC (US)
Assigned to Comcast Cable Communications, LLC, Philadelphia, PA (US)
Filed by Comcast Cable Communications, LLC, Philadelphia, PA (US)
Filed on Jan. 20, 2023, as Appl. No. 18/157,325.
Prior Publication US 2024/0251134 A1, Jul. 25, 2024
Int. Cl. H04N 21/466 (2011.01); H04N 21/24 (2011.01); H04N 21/254 (2011.01)
CPC H04N 21/4667 (2013.01) [H04N 21/2407 (2013.01); H04N 21/2541 (2013.01)] 24 Claims
OG exemplary drawing
 
1. A method comprising:
detecting, by a computing device, one or more advertisements in one or more first video regions of one or more segments of a content item;
selecting, based on a user interest level corresponding to the one or more segments of the content item satisfying a threshold, and based on an activity level of one or more second video regions, the one or more second video regions adjacent to the one or more first video regions; and
augmenting the one or more advertisements in the one or more first video regions by:
replacing the one or more advertisements in the one or more first video regions with a first portion of one or more second advertisements; and
causing a second portion of the one or more second advertisements to output in the one or more second video regions.