| CPC H04N 21/251 (2013.01) [G06V 20/48 (2022.01); H04N 21/23418 (2013.01); H04N 21/8549 (2013.01)] | 20 Claims |

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1. A computer-implemented method comprising:
accessing at least one video clip associated with a media item;
comparing the accessed video clip to one or more previously selected video clips that have been used to promote each clips' corresponding media item;
upon determining that the accessed video clip is sufficiently similar to at least one specified video clip of the previously selected video clips, accessing a take fraction value associated with the specified video clip that indicates how well the specified video clip has correlated to user views of the associated media item; and
based at least on the association between the specified video clip and the take fraction value, training a machine learning (ML) model to predict a video clip take fraction value for the accessed video clip indicating how well the accessed video clip will correlate to user views of the media item.
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