US 12,106,353 B2
System and method for generating a product recommendation in a virtual try-on session
Chirag Soni, Himachal Pradesh (IN); Prajjwal Agarwal, Uttar Pradesh (IN); Ganga Vara Prasad Miriam, Ongole (IN); Madhusudhan Srinivasan, Karnataka (IN); and Ramesh Alagarsamy, Bangalore (IN)
Assigned to ROVI GUIDES, INC., San Jose, CA (US)
Filed by Rovi Guides, Inc., San Jose, CA (US)
Filed on Jun. 14, 2022, as Appl. No. 17/840,061.
Application 17/840,061 is a continuation of application No. 16/155,270, filed on Oct. 9, 2018, granted, now 11,386,474.
Prior Publication US 2022/0383389 A1, Dec. 1, 2022
Int. Cl. G06Q 30/0601 (2023.01)
CPC G06Q 30/0631 (2013.01) [G06Q 30/0643 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A method comprising:
receiving, from a mobile device, a user-generated video depicting an object and a selection of a first product;
generating, based on the user-generated video, an interactive visualization comprising a modified video depicting the object on which the first product is overlaid;
transmitting, to the mobile device, the interactive visualization for display at an interface of the mobile device;
during display of the interactive visualization at the interface of the mobile device:
receiving, from the mobile device, an interaction with the interactive visualization at the interface of the mobile device that changes a product attribute of the first product;
receiving, from the mobile device, bio-feedback data associated with the changed product attribute and the interactive visualization, wherein the bio-feedback data is captured via at least one sensor communicatively coupled to the mobile device;
based at least in part on the bio-feedback data captured via the at least one sensor communicatively coupled to the mobile device:
generating one or more preferences toward the first product and the changed product attribute; and
transmitting, to the mobile device for display at the interface, a product recommendation comprising a second product that is selected based on the one or more preferences towards the first product and the changed product attribute, wherein the product recommendation is displayed partially over the object depicted in the interactive visualization at the interface.