| CPC G06T 15/20 (2013.01) [H04S 7/30 (2013.01); H04S 2400/13 (2013.01)] | 17 Claims |

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1. An information processing apparatus comprising one or more memories storing instructions and one or more processors that execute the instructions to:
obtain information specifying a virtual viewpoint in a three-dimensional space in which one or more models and one or more virtual sound sources are placed;
manage sound data corresponding to each of the one or more virtual sound sources;
generate a virtual viewpoint image of the three-dimensional space based on the virtual viewpoint; and
output the virtual viewpoint image and the sound data corresponding to a model, among the one or more models, that appears in the virtual viewpoint image and at least one virtual sound source among the one or more virtual sound sources, wherein:
a 3D model based on captured images of a subject captured by a plurality of image capturing apparatuses in a real space is further placed in the three-dimensional space, and
the one or more processors execute the instructions to adjust a volume of the sound data corresponding to the at least one virtual sound source based on a volume of collected sound data collected when the captured images are captured.
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