| CPC C09D 11/50 (2013.01) [B43K 1/08 (2013.01); B43K 7/02 (2013.01); B43K 29/02 (2013.01); C09D 11/17 (2013.01); C09D 11/18 (2013.01)] | 9 Claims |

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1. A reversibly thermochromic aqueous ink composition comprising:
a reversibly thermochromic microcapsule pigment in which a reversibly thermochromic composition comprising (a) an electron-donating color-developing organic compound, (b) an electron-accepting compound, and (c) a reaction medium to determine an occurrence temperature of a coloring reaction of the component (a) and the component (b) are encapsulated in a microcapsule comprising an organic resin;
an N-vinyl-2-pyrrolidone polymer having a degree of polymerization of 2 to 20;
glycerin; and
water,
wherein when contents (% by mass) of the reversibly thermochromic microcapsule pigment, the N-vinyl-2-pyrrolidone polymer, and the glycerin with respect to a total mass of the ink composition are PMC, PPVP, and PG, respectively,
0.6≤PMC/(PPVP+PG)≤43.0, and
0.3≤PPVP/PG≤3.3,
wherein the PMC is 13 to 20% by mass and wherein a total of the PMC, the PPVP, and the PG is 24.0 to 41.0% by mass.
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