obtaining, at a media device, identification information of a present user, the identification information of the present user identifying the present user;

determining whether the identification information of the present user is associated with identification information pre-configured at the media device, wherein the identification information pre-configured at the media device includes a user account pre-configured at the media device;

based on a determination that the identification information of the present user is associated with the identification information pre-configured at the media device, sending a content request to a data source for digital content related to the present user;

responsive to the content request, receiving, at the media device, digital content related to the present user;

responsive to receiving the digital content, personalizing, at the media device, the received digital content based at least in part on the present user, wherein the received digital content includes a plurality of digital content items; and

providing, by the media device, a portion of the personalized received digital content.