US 12,075,123 B2
Concurrent presentation of non-programming media assets with programming media content at client device
Donald Jude Loheide, Mableton, GA (US); Matthew Paul Giles, Marietta, GA (US); Gregory McClain Stigall, Douglasville, GA (US); Nishith Kumar Sinha, Mableton, GA (US); Cindy Loren Campbell, Atlanta, GA (US); James J Arnzen, Atlanta, GA (US); and Nicolas Paul Webb, McDonough, GA (US)
Assigned to Turner Broadcasting System, Inc., Atlanta, GA (US)
Filed by Turner Broadcasting System, Inc., Atlanta, GA (US)
Filed on Aug. 7, 2023, as Appl. No. 18/231,031.
Application 18/231,031 is a continuation of application No. 17/731,049, filed on Apr. 27, 2022, granted, now 11,743,539.
Application 17/731,049 is a continuation of application No. 17/038,323, filed on Sep. 30, 2020, granted, now 11,375,278, issued on Jun. 28, 2022.
Application 17/038,323 is a continuation of application No. 15/986,218, filed on May 22, 2018, granted, now 10,939,169, issued on Mar. 2, 2021.
Claims priority of provisional application 62/511,190, filed on May 25, 2017.
Prior Publication US 2024/0040193 A1, Feb. 1, 2024
This patent is subject to a terminal disclaimer.
Int. Cl. H04N 21/458 (2011.01); G06Q 30/0242 (2023.01); G06Q 30/0251 (2023.01); G06Q 30/0273 (2023.01); G06Q 30/0601 (2023.01); H04L 9/32 (2006.01); H04L 65/60 (2022.01); H04L 65/612 (2022.01); H04L 67/01 (2022.01); H04L 67/1097 (2022.01); H04L 67/125 (2022.01); H04L 67/306 (2022.01); H04L 67/51 (2022.01); H04L 67/60 (2022.01); H04N 21/233 (2011.01); H04N 21/234 (2011.01); H04N 21/235 (2011.01); H04N 21/2387 (2011.01); H04N 21/2389 (2011.01); H04N 21/239 (2011.01); H04N 21/24 (2011.01); H04N 21/2543 (2011.01); H04N 21/258 (2011.01); H04N 21/262 (2011.01); H04N 21/266 (2011.01); H04N 21/2668 (2011.01); H04N 21/431 (2011.01); H04N 21/435 (2011.01); H04N 21/44 (2011.01); H04N 21/472 (2011.01); H04N 21/478 (2011.01); H04N 21/6332 (2011.01); H04N 21/6587 (2011.01); H04N 21/81 (2011.01); H04N 21/835 (2011.01); H04N 21/84 (2011.01); H04N 21/845 (2011.01); H04N 21/8545 (2011.01); H04H 20/10 (2008.01); H04N 21/8358 (2011.01)
CPC H04N 21/458 (2013.01) [G06Q 30/0242 (2013.01); G06Q 30/0251 (2013.01); G06Q 30/0275 (2013.01); G06Q 30/0633 (2013.01); H04L 9/32 (2013.01); H04L 65/60 (2013.01); H04L 65/612 (2022.05); H04L 67/01 (2022.05); H04L 67/1097 (2013.01); H04L 67/125 (2013.01); H04L 67/306 (2013.01); H04L 67/51 (2022.05); H04L 67/60 (2022.05); H04N 21/233 (2013.01); H04N 21/23418 (2013.01); H04N 21/23424 (2013.01); H04N 21/2353 (2013.01); H04N 21/2387 (2013.01); H04N 21/23892 (2013.01); H04N 21/2393 (2013.01); H04N 21/24 (2013.01); H04N 21/2543 (2013.01); H04N 21/25883 (2013.01); H04N 21/25891 (2013.01); H04N 21/26208 (2013.01); H04N 21/26241 (2013.01); H04N 21/266 (2013.01); H04N 21/2668 (2013.01); H04N 21/4312 (2013.01); H04N 21/4316 (2013.01); H04N 21/435 (2013.01); H04N 21/44008 (2013.01); H04N 21/44016 (2013.01); H04N 21/47217 (2013.01); H04N 21/47815 (2013.01); H04N 21/6332 (2013.01); H04N 21/6587 (2013.01); H04N 21/812 (2013.01); H04N 21/835 (2013.01); H04N 21/84 (2013.01); H04N 21/845 (2013.01); H04N 21/8545 (2013.01); G06Q 2220/00 (2013.01); H04H 20/10 (2013.01); H04N 21/8358 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A system comprising memory and one or more processors communicatively coupled to the memory, the one or more processors configured to:
receive a response for an occurrence of an event opportunity point that is based on a tag associated with programming media content of a first media stream;
modify a display view for a defined duration based on the received response by partitioning the display view into a first partition and a second partition; and
present a non-programming media asset from a second media stream for the defined duration and a different version of the programming media content in the first partition, concurrently with the programming media content from the first media stream over the second partition of the modified display view.