CPC H04L 51/04 (2013.01) [G06F 16/972 (2019.01); G06F 21/6263 (2013.01); H04L 67/02 (2013.01); H04L 67/535 (2022.05)] | 21 Claims |
1. A computer-implemented method, comprising:
receiving a request to access a web page, wherein the request is associated with a user device, and wherein the user device has not previously accessed the web page;
storing a cookie on the user device;
monitoring real-time events associated with the user device, wherein the real-time events are monitored in real-time as the user device interacts with the web page;
dynamically generating a follow up record in real-time as the real-time events occur, wherein the follow up record indicates a follow up activity to be performed during a subsequent visit to the web page by the user device;
associating the follow up record with the cookie, wherein during the subsequent visit, the cookie is used to retrieve the follow up record for performance of the follow up activity;
generating a prediction as to whether the subsequent visit will occur within a first pre-defined time period, wherein the prediction is generated after a second pre-defined time period corresponding to an end to a user device session on the web page, wherein the prediction is generated based on the real-time events, and wherein the prediction is used to select a storage method for storing the follow up record; and
storing the follow up record according to the storage method.
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