| CPC G06F 3/0484 (2013.01) [G06Q 10/0631 (2013.01); H04L 67/34 (2013.01); H04L 67/53 (2022.05); H04L 67/60 (2022.05)] | 14 Claims |

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1. A system comprising:
at least one processor; and
memory storing instructions that, when executed by the at least one processor, causes the system to perform a set of operations, the set of operations comprising:
receiving a configuration indication associated with functionality of a partnership service;
generating, based on the configuration indication, a first configuration item to configure the functionality of the partnership service, wherein the first configuration item is associated with a first provider of the partnership service;
receiving, from a first customer device, a first request for the functionality of the partnership service, wherein the request has an association with the first provider;
identifying, from a configuration data store based on the association of the request with the first provider, configuration information associated with the first configuration item;
adapting the functionality of the partnership service according to the configuration information, thereby providing a first adapted functionality to the first customer device in response to the first request;
receiving, from a second customer device, a second request for the functionality of the partnership service, wherein the second request has an association with a second provider different than the first provider;
identifying, from the configuration data store and based on the association of the second request with the second provider, a second configuration item for configuring the functionality of the partnership service; and
adapting the functionality of the partnership service according to the second configuration item, thereby providing a second adapted functionality to the second customer device in response to the second request.
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