US 11,055,741 B2
Mobile advertisement providing system and method
Young Il Mo, Seoul (KR); Suk Kyeong Lee, Seoul (KR); Sung Hwan Mo, Seoul (KR); Su Hwan Mo, Seoul (KR); and Yun Seo Mo, Seoul (KR)
Assigned to G&G COMMERCE LTD., Seoul (KR); and CANVASEE CO.. LTD., Seoul (KR)
Filed by Young Il Mo, Seoul (KR); Suk Kyeong Lee, Seoul (KR); Sung Hwan Mo, Seoul (KR); Su Hwan Mo, Seoul (KR); and Yun Seo Mo, Seoul (KR)
Filed on Jun. 20, 2018, as Appl. No. 16/13,364.
Application 16/013,364 is a continuation of application No. PCT/KR2017/005139, filed on May 18, 2017.
Claims priority of application No. 10-2016-0080353 (KR), filed on Jun. 27, 2016; and application No. 10-2016-0134216 (KR), filed on Oct. 17, 2016.
Prior Publication US 2018/0300759 A1, Oct. 18, 2018
Int. Cl. G06Q 30/02 (2012.01); H04W 88/02 (2009.01)
CPC G06Q 30/0257 (2013.01) [G06Q 30/02 (2013.01); G06Q 30/0256 (2013.01); G06Q 30/0267 (2013.01); H04W 88/02 (2013.01)] 11 Claims
OG exemplary drawing
 
1. A mobile advertisement providing system, comprising:
a mobile terminal configured to include an information display button, and comprising a keyword extraction unit;
the keyword extraction unit configured to be driven in the mobile terminal, to recognize and analyze content displayed on the mobile terminal, and to extract keyword information related to the content displayed on the mobile terminal by detecting and analyzing the content, the keyword extraction unit extracting a keyword for part of content displayed on a display screen of the mobile terminal, and, when part of content displayed on the display screen of the mobile terminal changes, extracting a keyword for the changed part of the content, or extracting a keyword by analyzing content extracted via a keyword entered into the search box by the user;
a keyword transmission unit configured to transmit the keyword information, extracted by the keyword extraction unit, to an information search relay server;
an information reception unit configured to request keyword-related information from the information search relay server in response to pressing of the information display button, and to receive the keyword-related information from the information search relay server;
an information output unit configured to output the keyword-related information, received by the information reception unit, onto the display screen of the mobile terminal; and
an information management unit configured to manage the information output by the information output unit,
wherein the information output by the information output unit is advertisement information or shopping information, and the information display button includes an advertisement display button or a shopping display button,
wherein the information display button comprises a software information display button, a separate display or physical button disposed on a side or top surface of the mobile terminal,
wherein the information output unit is further configured to output a navigation region configured to enable a user to select one or more of an advertisement, a shopping item, a search engine, a specific shopping mall, a social network service, and a messenger function when the information display button is pressed,
wherein the information management unit provides original content from one provider and obtains results from a different provider,
and wherein the outputting the keyword-related information is performed by the mobile advertisement providing system different from a content provider that provides the content displayed on the mobile terminal as the information display button is pressed.