| CPC G06Q 20/208 (2013.01) [B62B 3/14 (2013.01); G07G 1/0045 (2013.01); B62B 2203/50 (2013.01)] | 30 Claims |

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1. A computer vision system for identifying merchandise, comprising:
at least one processor adapted to obtain computer-executable instructions stored on a non-transitory medium that, when executed by the at least one processor, cause the at least one processor to:
receive one or more images of merchandise selected by a shopper from a camera of a user device;
identify, in the one or more images of merchandise selected by a shopper, an identifier affixed to the selected merchandise by:
generating a naïve item category of the selected merchandise; and
localizing a portion of the image containing the identifier based on the naïve item category;
identify, based on the one or more images, an actual item category of the selected merchandise; and
compare the identifier and the actual item category identified in each respective image to identify the merchandise.
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