| CPC A63F 13/67 (2014.09) [A63F 13/537 (2014.09)] | 12 Claims |

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1. A method for managing a digital asset on one or more platforms, the digital asset comprising a plurality of characteristics including at least one alterable characteristic, the digital asset comprising a virtual character, the method comprising:
receiving a prompt from user input from a user;
analyzing the prompt for past experiences, behavior, current environment, current application, and mood of the virtual character;
storing the prompt for pre-processing of the virtual character;
sending the prompt and an animation list to an external API;
determining character audio response, visemes, and timing for the virtual character;
transmitting the audio response, the visemes, and the timing through the virtual character to the user;
sending the virtual character to a first media source including the at least one alterable characteristic, wherein performance of the first media source is affected by the at least one alterable characteristic;
receiving data from the first media source for altering the at least one alterable characteristic based on an interaction in the first media source;
altering, the at least one alterable characteristic in the digital asset based on the received data;
sending the digital asset data including the at least one altered characteristic to a second media source independent of the first media source, wherein performance of the second media source is affected by the at least one altered characteristic; and
sending the digital asset data to an interactive platform enabling a user to access the digital asset independent of the first media source or the second media source.
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