US 12,015,814 B2
Generating media content keywords based on video-hosting website content
Ankur Anil Aher, Maharashtra (IN); and Aman Puniyani, Bangalore (IN)
Assigned to Rovi Guides, Inc., San Jose, CA (US)
Filed by Rovi Guides, Inc., San Jose, CA (US)
Filed on Nov. 22, 2022, as Appl. No. 17/992,255.
Application 17/992,255 is a continuation of application No. 16/953,133, filed on Nov. 19, 2020, granted, now 11,539,994.
Application 16/953,133 is a continuation of application No. 16/220,663, filed on Dec. 14, 2018, granted, now 10,897,639, issued on Jan. 19, 2021.
Prior Publication US 2023/0145506 A1, May 11, 2023
Int. Cl. H04N 21/25 (2011.01); H04N 21/235 (2011.01); H04N 21/278 (2011.01); H04N 21/433 (2011.01)
CPC H04N 21/252 (2013.01) [H04N 21/2353 (2013.01); H04N 21/278 (2013.01); H04N 21/4332 (2013.01)] 21 Claims
OG exemplary drawing
 
1. A method comprising:
receiving a keyword as part of a search query for a media program item, wherein at least a portion of the video content item is hosted on a video-hosting website and the received keyword is not part of a title of the video content item;
determining that a first media program identifier and a second media program identifier associated with the keyword is stored in the database; and
in response to the determination:
determining a relevance score of a media program item related to the first media program identifier and the second media program identifier, wherein the relevance score of the media program item is based on a number of views of the media program item;
displaying the first media program identifier and a second media program identifier in an order of the relevance score of their related media program item; and
excluding the first or the second media program identifier from being associated with the media program item if its relevance score that is based on a combination of a cumulative number of positive and negative rankings and number of views of the media program item is determined to be below a threshold.