CPC H04L 63/10 (2013.01) [G16H 10/60 (2018.01); H04L 67/306 (2013.01); H04L 67/535 (2022.05)] | 18 Claims |
1. A system configured to determine content to present based on interaction information of a given user, the system comprising:
electronic storage configured to store psychological profiles for users; and
one or more processors configured by machine-readable instructions to:
obtain, in an ongoing manner, interaction information of users from online platforms, wherein the interaction information characterizes content engaged with by individual users and engagement by the individual users with the content and/or the online platforms;
determine psychological profiles of the users based on the interaction information for the individual users, wherein the psychological profiles characterize the individual users without personal identification information;
update, in an ongoing manner, the determined psychological profiles based on the interaction information as the interaction information is ongoingly obtained; and
transmit, to the online platforms, content for presentation to the individual users based on the psychological profiles that characterize the users by their interaction information and do not identify the personal identification information, wherein the content provided facilitates further updating of the determined psychological profile and/or adapts the online platforms to the individual users.
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