| CPC G08G 1/017 (2013.01) | 9 Claims |

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1. A vehicle identification method implemented as an application on mobile communication devices over a computer network, comprising:
(a) receiving a ride request for transportation service from a mobile communication device of a user;
(b) determining that a vehicle is within a predetermined distance of a pickup location of the user via GPS;
(c) generating a notification signal which is transmitted to a mobile communication device associated with a driver of the vehicle;
(d) generating an indicator based upon a first indicatory signal generated from the mobile communication device associated with the driver when the notification signal is received by the mobile communication device associated with the driver, wherein the indicator is not duplicated in the pickup location;
(e) transmitting the first indicatory signal from the mobile communication device associated with the driver to a display associated with the vehicle;
(f) transmitting a second indicatory signal representative of the indicator to the mobile communication device of the user;
(g) displaying the indicator on the display associated with the vehicle, the mobile communication device associated with the driver, and the mobile communication device of the user; and
(h) allowing identification of the vehicle based on the appearance of a match, by visual observation of the user, between the indicator being displayed on the mobile communication device of the user and the indicator being displayed on the display associated with the vehicle.
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