US 12,328,473 B2
Token merging for legacy content receiving devices
John Huynh, Denver, CO (US)
Assigned to DISH NETWORK L.L.C., Englewood, CO (US)
Filed by DISH Network L.L.C., Englewood, CO (US)
Filed on Oct. 30, 2023, as Appl. No. 18/497,194.
Prior Publication US 2025/0142165 A1, May 1, 2025
Int. Cl. H04N 21/44 (2011.01); H04N 21/442 (2011.01); H04N 21/658 (2011.01); H04N 21/81 (2011.01)
CPC H04N 21/44204 (2013.01) [H04N 21/658 (2013.01); H04N 21/812 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A computer-implemented method for token management in connection with content stream playback, the method comprising:
tracking, by a legacy receiving device, viewer measurement tokens generated during playback of a content stream, wherein the viewer measurement tokens correspond to at least one of an action, control, or event associated with an advertisement presentation that occurred during the playback of the content stream;
associating, by the legacy receiving device, each of the tracked viewer measurement tokens with metadata that indicates timing corresponding to the tracked viewer measurement token;
merging, by the legacy receiving device, the tracked viewer measurement tokens with a set of baseline format tokens associated with the playback of the content stream, to generate merged token data, wherein the baseline format is used by a content server for serving at least a portion of the content stream to the legacy receiving device and for communication with at least a new generation receiving device; and
transmitting, by the legacy receiving device, the merged token data to the content server for storage.