US 11,659,232 B2
Pause screen video ads
Erez A. Korn, Rosh Ha'Ayin (IL); Hans Fischmann, Wellesley, MA (US); Matthew Van Houten, Manhasset, NY (US); Rinat Zilberstein, Tel-Aviv (IL); Yehuda Volk, Tel-Aviv (IL); Yair Gil, Kfar Saba (IL); and Dror Yashar, Yavne (IL)
Assigned to AT&T Intellectual Property I, L.P., Atlanta, GA (US); and Interwise Ltd., Ben-Gurion Airport (IL)
Filed by AT&T Intellectual Property I, L.P., Atlanta, GA (US); and Interwise Ltd., Ben-Gurion Airport (IL)
Filed on May 31, 2022, as Appl. No. 17/828,081.
Application 17/828,081 is a continuation of application No. 17/176,558, filed on Feb. 16, 2021, granted, now 11,381,868.
Application 17/176,558 is a continuation of application No. 16/285,415, filed on Feb. 26, 2019, granted, now 10,958,969, issued on Mar. 23, 2021.
Claims priority of provisional application 62/733,748, filed on Sep. 20, 2018.
Prior Publication US 2022/0295140 A1, Sep. 15, 2022
This patent is subject to a terminal disclaimer.
Int. Cl. H04N 5/445 (2011.01); G06F 3/00 (2006.01); G06F 13/00 (2006.01); H04N 21/433 (2011.01); H04N 21/234 (2011.01); G06Q 30/0241 (2023.01); H04N 21/435 (2011.01); H04N 21/431 (2011.01)
CPC H04N 21/4333 (2013.01) [G06Q 30/0277 (2013.01); H04N 21/23424 (2013.01); H04N 21/435 (2013.01); H04N 21/4316 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A device, comprising:
a processing system including a processor; and
a memory that stores executable instructions that, when executed by the processing system, facilitate performance of operations, the operations comprising:
displaying a pause screen in accordance with a request that includes an invocation of a fast-forward action;
obtaining an indication that the fast-forward action is ended;
displaying an advertisement as an overlay on the pause screen responsive to the obtaining of the indication that the fast-forward action is ended, wherein the advertisement is a recap of missed advertisements between the invocation of the fast-forward action and an end of the fast-forward action, and wherein the missed advertisements include a selected advertisement for a product or a service appearing in a content stream subsequent to the end of the fast-forward action; and
subsequent to the displaying of the advertisement, resuming the content stream at a point in the content stream coinciding with the end of the fast-forward action.