US 12,293,370 B2
Methods and systems for enhancing purchase experience via audio web-recording
Sachin Kumar Singh, Pune (IN); Kaushal Naveen Shetty, Thane (IN); and Venkata Satya Sivajee Pinnamaneni, Dardenne Prairie, MO (US)
Assigned to Mastercard International Incorporated, Purchase, NY (US)
Filed by Mastercard International Incorporated, Purchase, NY (US)
Filed on Jun. 14, 2023, as Appl. No. 18/334,438.
Application 18/334,438 is a continuation of application No. 17/379,684, filed on Jul. 19, 2021, granted, now 11,715,108.
Prior Publication US 2023/0325842 A1, Oct. 12, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. G06Q 20/40 (2012.01); G06F 40/134 (2020.01); G06F 40/284 (2020.01); G06Q 20/32 (2012.01); G06Q 20/36 (2012.01)
CPC G06Q 20/4016 (2013.01) [G06F 40/134 (2020.01); G06F 40/284 (2020.01); G06Q 20/326 (2020.05); G06Q 20/363 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A computing system comprising:
an audio reader;
a content mapping component;
a processor; and
a memory storing instructions thereon that, when executed by the processor, cause the processor to perform operations comprising:
receiving, from a user device of a user, a request to have a first web page read aloud via the audio reader;
based on the request, analyzing the first web page, including identifying a hyperlink, in the first web page, to a second web page, the second web page being associated with a product offered for sale;
accessing the second web page via the hyperlink;
scanning, using natural language processing, text of the second web page;
generating a tagged hyperlink, including generating a tag based on the scanned text of the second web page and applying the tag to the hyperlink;
performing, by the content mapping component, a product validation process for the product offered for sale via the tagged hyperlink, including generating a score for the tagged hyperlink;
determining that the score meets a score threshold;
based on the determination, assigning to the tagged hyperlink a hyperlink ID; and
audibly reading, via the audio reader, the first web page to the user, including reading the tagged hyperlink, via the user device.