| CPC G06F 16/95 (2019.01) [G06Q 30/0276 (2013.01)] | 19 Claims |

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1. A computer implemented method comprising:
obtaining data indicative of user input via a user interface associated with a construction workflow;
determining one or more keywords associated with the user input;
determining one or more suggested content items based on the one or more keywords;
generating a predicted performance increase associated with each respective content item of the one or more suggested content items;
ranking the one or more suggested content items based at least in part on the predicted performance increase;
generating, automatically, a first constructed content item comprising at least a first suggested content item of the one or more suggested content items based at least in part on:
comparing a first predicted performance increase associated with the first suggested content item to a threshold predicted performance increase value, wherein the threshold predicted performance increase value is determined based on user input data; and
determining the first predicted performance increase is above the threshold predicted performance increase value;
augmenting a database of constructed content items to include the first constructed content item; and
performing a matching process to provide the first constructed content item for display on a second user device based at least in part on a predicted probability of user interaction with the first constructed content item.
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