US 12,271,427 B2
System and computer-implemented method for automating activation of display of information
Dan Douglas, London (GB); Gregory King, London (GB); and Kevin Holloway, London (GB)
Filed by THE CLOUD AND COMPASS LTD, London (GB)
Filed on Jun. 17, 2024, as Appl. No. 18/744,858.
Claims priority of application No. 2308941 (GB), filed on Jun. 15, 2023.
Prior Publication US 2024/0419737 A1, Dec. 19, 2024
Int. Cl. G06F 16/00 (2019.01); G06F 16/9035 (2019.01); G06F 16/909 (2019.01); G06F 16/958 (2019.01)
CPC G06F 16/9035 (2019.01) [G06F 16/909 (2019.01); G06F 16/958 (2019.01)] 9 Claims
OG exemplary drawing
 
1. A system for automating activation of display of information for at least one site based on a real-time footfall data thereof, the system comprising:
a sensor arrangement operatively coupled to a given site and configured to collect real-time footfall data of the given site at intervals of a predefined time-period, said sensor arrangement comprises:
one or more sensors capable of detecting footfall data;
an Internet of Things (IoT) device configured to detect Media Access Control (MAC) addresses present in the given site during the predefined time-period, wherein the real-time footfall data comprises a count of the MAC addresses detected by the IOT device in the pre-defined time-period, and a timestamp of a starting time of the predefined time-period; and
a memory unit configured to store the collected real-time football data, count of MAC addresses detected by the IoT device in the predefined time-period, and the timestamp of the starting time of the predefined time-period;
a server arrangement communicably coupled to the sensor arrangement, said server arrangement comprising one or more processing circuits configured to:
receive the collected real-time footfall data of the given site from the corresponding sensor arrangement; and
process the received real-time footfall data to generate a real-time metrics; and
a web portal communicably coupled to the server arrangement and configured to:
determine one or more potential display spots communicably coupled to the web portal that are located within a predetermined vicinity of the given site; and
activate the display of information for the given site to be displayed on the determined one or more potential display spots, wherein at least one parameter associated with the display of information is selected based on the real-time metrics received from the server arrangement.