US 11,949,954 B2
Methods and apparatuses for a modular and extensible advertisement request
Anthony F. Bonvolanta, Chicago, IL (US); Roland N. Noll, San Antonio, TX (US); Scott G. Crawford, Columbus, NJ (US); Steven Plesnarski, Edison, NJ (US); and Hans J. Fischmann, Wellesley, MA (US)
Assigned to AT&T INTELLECTUAL PROPERTY I, L.P., Atlanta, GA (US)
Filed by AT&T Intellectual Property I, L.P., Atlanta, GA (US)
Filed on Oct. 19, 2022, as Appl. No. 17/969,162.
Application 17/969,162 is a continuation of application No. 17/412,434, filed on Aug. 26, 2021, granted, now 11,509,960.
Application 17/412,434 is a continuation of application No. 16/786,226, filed on Feb. 10, 2020, granted, now 11,134,311, issued on Sep. 28, 2021.
Prior Publication US 2023/0043625 A1, Feb. 9, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. H04N 21/458 (2011.01); H04N 21/234 (2011.01); H04N 21/478 (2011.01); H04N 21/81 (2011.01)
CPC H04N 21/458 (2013.01) [H04N 21/23424 (2013.01); H04N 21/47815 (2013.01); H04N 21/812 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A device, comprising:
a processing system including a processor; and
a memory that stores executable instructions that, when executed by the processing system, facilitate performance of operations, the operations comprising:
obtaining a first request that includes a parameter identifying whether or not a call back time is to be provided, wherein the call back time represents a time at or after which the first request can be resubmitted as a second request;
identifying a client associated with the first request and a vendor associated with the first request;
obtaining a list of services associated with the client, the vendor, or a combination thereof;
processing the list of services to generate a service request;
transmitting the service request to a server of the vendor;
responsive to the transmitting of the service request, obtaining information pertaining to an advertisement; and
responsive to the obtaining of the information, transmitting the information.