CPC G06Q 30/0205 (2013.01) [H04L 67/56 (2022.05)] | 20 Claims |
15. A non-transitory computer readable medium storing instructions thereon that, when executed by at least one processor, causes one or more computing devices to:
identify a hierarchical geographical model including a plurality of geographic zones, wherein the hierarchical geographical model includes a first tier and a second tier, the first tier including a first subset of the plurality of geographic zones and the second tier including a second subset of the plurality of geographic zones wherein the first subset of the plurality of geographic zones have a larger geographic area than the second subset of the plurality of geographic zones;
receive a plurality of household prediction scores for a plurality of households based on a plurality of attributes;
for each geographic zone of the plurality of geographic zones, prepare a combined prediction score based on household prediction scores of the plurality of households that reside within the geographic zone;
based on a request from a client device associated with a geographic zone from the first subset of the plurality of geographic zones, transmit the prepared combined prediction score for the geographic zone from the first subset of the plurality of geographic zones;
detect a user manipulation of a user-selectable node icon associated with the first subset of the plurality of geographic zones in a prediction map GUI displayed on the client device that decreases a displayed geographic area within the prediction map GUI, wherein the user manipulation of the user-selectable node icon comprises a zoom-in interaction;
determine one or more geographic zones from the second subset of the plurality of geographic zones that are within a geographic area covered by the geographic zone from the first subset of the plurality of geographic zones;
transmit the prepared combined prediction scores for the one or more geographic zones from the second subset of the plurality of geographic zones that are within the geographic area covered by the geographic zone from the first subset of the plurality of geographic zones; and
change a resolution of the prediction map GUI such that the geographic zone from the first subset of the plurality of geographic zones within the prediction map GUI is broken into the one or more geographic zones from the second subset of the plurality of geographic zones and the prepared combined prediction scores are overlaid on the one or more geographic zones from the second subset of the plurality of geographic zones.
|