US 12,259,939 B2
Dynamic content presentation for web browsing
Lior Golan, Tel Aviv (IL); and Elad Gov-Ari, Holon (IL)
Assigned to TABOOLA.COM LTD., Ramat Gan (IL)
Filed by TABOOLA.COM LTD., Ramat Gan (IL)
Filed on Aug. 22, 2023, as Appl. No. 18/236,687.
Application 18/236,687 is a continuation of application No. 17/975,240, filed on Oct. 27, 2022, granted, now 11,768,906.
Application 17/975,240 is a continuation of application No. 16/952,779, filed on Nov. 19, 2020, granted, now 11,514,128, issued on Nov. 29, 2022.
Claims priority of provisional application 62/938,593, filed on Nov. 21, 2019.
Prior Publication US 2023/0394105 A1, Dec. 7, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. G06F 16/955 (2019.01); H04L 67/50 (2022.01); H04L 67/02 (2022.01)
CPC G06F 16/9566 (2019.01) [G06F 16/9558 (2019.01); H04L 67/535 (2022.05); H04L 67/02 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A method comprising:
rendering a webpage, said rendering comprises generating a HyperText Transfer Protocol (HTTP) packet to request the webpage from a server, the HTTP packet is absent of referral information in a referrer field, said rendering comprises communicating the HTTP packet to the server;
obtaining from a user a first command to return from the webpage to a previous page, the previous page was rendered immediately before said rendering the webpage;
in response to the first command, dynamically presenting new content of a publisher of the webpage, wherein said dynamically presenting is performed instead of returning to the previous page as commanded by the first command, wherein the new content is different from content of the webpage, wherein said dynamically presenting is performed based on the referrer field; and
in response to obtaining from the user a second command to return to the previous page, navigating to the previous page.