US 12,254,172 B2
Rate-adaptive content container
Ramprasad Sedouram, Bangalore (IN); Safia Ali, Lahore (PK); Shailly Kishtawal, Bangalore (IN); Merlyn Fraga Francis Xavier, Bengaluru (IN); Bhavinee Vyas, Bengaluru (IN); Jaunani Sriramachandran, Chennai (IN); Manasi Rajan Kothari, Bengaluru (IN); and Apoorv Gupta, Lucknow (IN)
Assigned to GOOGLE LLC, Mountain View, CA (US)
Appl. No. 18/013,067
Filed by Google LLC, Mountain View, CA (US)
PCT Filed Aug. 24, 2022, PCT No. PCT/US2022/041309
§ 371(c)(1), (2) Date Dec. 27, 2022,
PCT Pub. No. WO2024/015086, PCT Pub. Date Jan. 18, 2024.
Claims priority of application No. 202221040058 (IN), filed on Jul. 12, 2022.
Prior Publication US 2024/0192842 A1, Jun. 13, 2024
Int. Cl. G06F 3/0485 (2022.01); G06F 3/0481 (2022.01); H04N 23/695 (2023.01)
CPC G06F 3/0485 (2013.01) [G06F 3/0481 (2013.01); H04N 23/695 (2023.01)] 23 Claims
OG exemplary drawing
 
1. A computer-implemented method, comprising:
obtaining, by a computing system comprising one or more processors, a data structure configured for rendering a plurality of content containers on a user device, the plurality of content containers providing a collapsed configuration and an expanded configuration;
rendering, by the computing system and based on a first rate parameter descriptive of a user input associated with the user device, one or more of the plurality of content containers according to the collapsed configuration;
rendering, by the computing system, first party content from a first server system in the one or more of the plurality of content containers according to the collapsed configuration;
rendering, by the computing system and based on a second rate parameter, at least one of the plurality of content containers according to the expanded configuration; and
rendering, by the computing system, third party content from a second server system in the at least one of the one or more of the plurality of content containers according to the expanded configuration.