US 12,248,950 B2
Visual attention likelihood estimations for objects of a visual stimulus
Annamarie Huttunen, Evergreen, CO (US); Jordan E. Lord, Austin, TX (US); and Shannon Rogers, Austin, TX (US)
Assigned to Dell Products L.P., Round Rock, TX (US)
Filed by Dell Products L.P., Round Rock, TX (US)
Filed on Apr. 19, 2022, as Appl. No. 17/723,741.
Prior Publication US 2023/0334511 A1, Oct. 19, 2023
Int. Cl. G06Q 30/02 (2023.01); G06F 3/01 (2006.01); G06F 3/0481 (2022.01); G06F 9/451 (2018.01); G06F 11/34 (2006.01); G06N 7/01 (2023.01); G06Q 30/0201 (2023.01)
CPC G06Q 30/0201 (2013.01) [G06F 3/013 (2013.01); G06F 3/0481 (2013.01); G06F 9/451 (2018.02); G06F 11/3438 (2013.01); G06N 7/01 (2023.01)] 20 Claims
OG exemplary drawing
 
1. An apparatus comprising:
at least one processing device comprising a processor coupled to a memory;
the at least one processing device being configured to perform steps of:
obtaining an information density matrix for an input visual stimulus, the information density matrix characterizing information density of feature points in the input visual stimulus;
analyzing content of the input visual stimulus utilizing the information density matrix to identify one or more objects in the input visual stimulus;
evaluating two or more cognitive measures of each of the one or more objects in the input visual stimulus;
estimating a likelihood of a user viewing the input visual stimulus to fixate attention on respective ones of the one or more objects in the input visual stimulus based at least in part on the two or more cognitive measures of each of the one or more objects in the input visual stimulus; and
modifying a design of the input visual stimulus to adjust the estimated likelihood of the user viewing the input visual stimulus to fixate attention on at least one of the one or more objects in the input visual stimulus.