US 12,236,449 B2
Systems and methods for dynamic link redirection
Baxter Murrell Box, Dallas, TX (US)
Assigned to rewardStyle, Inc., Dallas, TX (US)
Filed by rewardStyle, Inc., Dallas, TX (US)
Filed on May 15, 2024, as Appl. No. 18/664,978.
Application 18/664,978 is a continuation of application No. 17/810,921, filed on Jul. 6, 2022, granted, now 12,020,281.
Prior Publication US 2024/0303689 A1, Sep. 12, 2024
This patent is subject to a terminal disclaimer.
Int. Cl. G06Q 30/00 (2023.01); G06Q 30/0241 (2023.01); G06Q 30/0242 (2023.01)
CPC G06Q 30/0243 (2013.01) [G06Q 30/0276 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A computer-implemented method for dynamic link redirection, the method comprising:
obtaining, from a database, information regarding a current content link linking to a product sold by a first merchant;
obtaining a plurality of alternative content links, each alternative content link linking to the product sold by a merchant other than the first merchant;
generating a plurality of alternative assessments for each alternative content link among the plurality of alternative content links based on respective alternative assessment parameters for the alternative content link;
determining a selected content link linking to the product sold by a second merchant other than the first merchant among the plurality of alternative content links;
replacing the current content link linking to the product sold by the first merchant with the selected content link linking to the product sold by the second merchant other than the first merchant; and
updating the information regarding the current content link in the database.