US 11,910,062 B2
Content recommendations using personas
Crx K. Chai, Oakland, CA (US); Alex Fishman, San Francisco, CA (US); Danielle Maslow Zimmerman, East Palo Alto, CA (US); Robert Chen, Mountain View, CA (US); David Daniel Kempe, San Jose, CA (US); and Colin Shengcai Zhao, Sunnyvale, CA (US)
Assigned to OPENTV, INC., San Fransico, CA (US)
Filed by OpenTV, Inc., San Francisco, CA (US)
Filed on Feb. 8, 2023, as Appl. No. 18/166,248.
Application 18/166,248 is a continuation of application No. 16/943,276, filed on Jul. 30, 2020, granted, now 11,595,725.
Application 16/943,276 is a continuation of application No. 15/694,296, filed on Sep. 1, 2017, granted, now 10,791,369.
Claims priority of provisional application 62/383,315, filed on Sep. 2, 2016.
Prior Publication US 2023/0188793 A1, Jun. 15, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. H04N 21/466 (2011.01); G06F 16/435 (2019.01); H04N 21/431 (2011.01); H04N 21/442 (2011.01); H04N 21/45 (2011.01); H04N 21/475 (2011.01)
CPC H04N 21/4668 (2013.01) [G06F 16/435 (2019.01); H04N 21/4312 (2013.01); H04N 21/44222 (2013.01); H04N 21/4532 (2013.01); H04N 21/4756 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A method comprising:
selecting, by a system, content for a persona, the content selected based on an interest of a character defining the persona, the selected content for the persona comprising first digital content that shares a genre or theme corresponding to the interest of the character defining the persona;
detecting digital content previously selected by a user;
identifying, from among the digital content previously selected by the user, second digital content that share the genre or theme corresponding to the interest of the character defining the persona;
generating, by a processor of the system, a content list for the persona by combining the first digital content of the persona and the second digital content that shares the genre or theme corresponding to the interest of the character defining the persona; and
causing display of the persona on a device of the user, the persona being selectable to cause playing of the content list generated for the persona.