US 12,229,695 B2
Content provider recommendations to improve targetting and other settings
Mahesh Keralapura Manjunatha, Mountain View, CA (US); and Chiu Wah So, Mountain View, CA (US)
Assigned to GOOGLE LLC, Mountain View, CA (US)
Filed by GOOGLE LLC, Mountain View, CA (US)
Filed on Apr. 28, 2023, as Appl. No. 18/141,026.
Application 18/141,026 is a continuation of application No. 16/756,347, granted, now 11,669,784, previously published as PCT/US2019/065733, filed on Dec. 11, 2019.
Prior Publication US 2023/0259837 A1, Aug. 17, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. H04L 47/11 (2022.01); G06F 18/22 (2023.01); G06Q 10/04 (2023.01); H04L 47/215 (2022.01); H04L 65/612 (2022.01); H04L 67/53 (2022.01)
CPC G06Q 10/04 (2013.01) [G06F 18/22 (2023.01); H04L 47/11 (2013.01); H04L 47/215 (2013.01); H04L 65/612 (2022.05); H04L 67/53 (2022.05)] 12 Claims
OG exemplary drawing
 
1. A method for pruning selection criteria from a set of selection criteria based on document space associations, comprising:
receiving, by a data processing system including one or more processors, a plurality of retrieval tokens;
retrieving, by the data processing system, for each retrieval token of the plurality of retrieval tokens, a respective set of predicted requests for content from information resources, wherein the predicted requests are retrieved from a database pre-populated with predicted requests and associated retrieval tokens, and wherein the predicted requests are generated based on historical data indicating which information resources previously requested content associated with each retrieval token;
removing, by the data processing system, based on a number of predicted requests associated with each of the plurality of retrieval tokens, a first retrieval token and a second retrieval token from the plurality of retrieval tokens to create a pruned plurality of retrieval tokens; and
providing, by the data processing system, the pruned plurality of retrieval tokens to the content provider computing device.