CPC G06F 16/9535 (2019.01) [G06Q 30/02 (2013.01)] | 21 Claims |
1. A method of collecting search data and updating content based on search activity, the method comprising:
sending, by a first computing device to a second computing device, an executable component, wherein the executable component is configured to be executed in response to the second computing device accessing a web page, wherein the executable component is further configured to obtain search query usage data corresponding to search queries originating at the second computing device and to generate a search record for transmission to the first computing device;
receiving, by the first computing device, the search record, wherein the search record includes the search query usage data obtained by the executable component as of the time of the receiving;
storing, by the first computing device, search activity data comprising a collection of search records that includes the search record;
selecting, by the first computing device based on the search activity data, updated content for a page or entry associated with a search result that is relevant to search queries used to identify that search result; and
updating, by the first computing device, the page or entry to include the selected updated content.
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