| CPC G06Q 30/0641 (2013.01) [G06F 3/04817 (2013.01); G06F 3/04842 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0643 (2013.01); G06Q 50/01 (2013.01)] |

| AS A RESULT OF REEXAMINATION, IT HAS BEEN DETERMINED THAT: |
| Claims 1-6 and 8-20 are cancelled. |
| Claim 7 was not reexamined. |
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a server configured to control a transaction processing service; and
a storage resource communicatively coupled to the server and configured to store an item, wherein the item comprises an identifier, multimedia content, and metadata,
wherein the server is configured to:
receive the item from the storage resource;
execute a widget builder resource configured to generate a product listing, wherein the product listing includes:
(i) information associated with the item, (ii) a marketplace rule, and (iii) a clickable buy button;
distribute the product listing to a web site or a distributed application, wherein the product listing is configured to be displayed on the web site or the distributed application based on the marketplace rule;
receive an indication that the clickable buy button has been selected by a remote computing device; and
provide a checkout screen to the remote computing device, wherein the transaction processing service is configured to process a payment for a purchase of a product associated with the product listing, the purchase initiated from the checkout screen using the remote computing device.
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