| CPC G06Q 30/0269 (2013.01) [G06Q 30/0201 (2013.01); H04L 63/0876 (2013.01); H04L 67/535 (2022.05); H04N 21/258 (2013.01); H04N 21/44213 (2013.01); H04N 21/44227 (2013.01); H04W 84/12 (2013.01)] | 20 Claims |

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1. An audience measurement computing system comprising:
at least one processor;
memory having stored therein computer readable instructions that, when executed by the at least one processor, cause the audience measurement computing system to:
obtain first media monitoring data and a first network signature generated by a media presentation device during a first period, the first media monitoring data indicative of media presented by the media presentation device during the first period and the first network signature indicative of one or more first network devices sharing a first local area network with the media presentation device during the first period;
obtain second media monitoring data and a second network signature generated by the media presentation device during a second period, the second media monitoring data indicative of media presented by the media presentation device during the second period and the second network signature indicative of one or more second network devices sharing a second local area network with the media presentation device during the second period, wherein the one or more second network devices are different from the one or more first network devices;
determine, based on the first network signature, a first location of the media presentation device during the first period, and associate the first location with the first media monitoring data; and
determine, based on the second network signature, a second location of the media presentation device during the second period, and associate the second location with the second monitoring data.
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