US 11,880,857 B2
System and method for optimizing online privacy recommendations for entity users
Steven Eric Lilley, Mount Pleasant, SC (US); and Anup Kumar Mallikarjun Patnashetty, Bangalore (IN)
Filed by Steven Eric Lilley, Mount Pleasant, SC (US); and Anup Kumar Mallikarjun Patnashetty, Bangalore (IN)
Filed on Jun. 28, 2021, as Appl. No. 17/361,001.
Claims priority of provisional application 63/044,614, filed on Jun. 26, 2020.
Prior Publication US 2021/0406942 A1, Dec. 30, 2021
Int. Cl. G06Q 30/00 (2023.01); G06Q 30/0214 (2023.01); G06F 16/955 (2019.01); G06Q 20/06 (2012.01)
CPC G06Q 30/0214 (2013.01) [G06F 16/955 (2019.01); G06Q 20/065 (2013.01)] 17 Claims
OG exemplary drawing
 
1. A computer-implemented method for optimizing an entity privacy rights recommendation for an online transaction, comprising:
creating, with at least one processor, an entity user account within an end user application comprising a graphical user interface configured to display one or more privacy rights education prompt and an entity user privacy score, wherein the entity user account is associated with an entity user of the end user application;
providing, with the at least one processor via a network interface, an instance of the end user application to an end user device associated with the entity user, wherein the end user device comprises at least one optical sensor and at least one radio frequency antenna,
wherein the at least one optical sensor is configured to scan at least one machine readable optical code,
wherein the at least one radio frequency antenna is configured to receive at least one radio frequency signal comprising at least one data packet,
assigning, with the at least one processor, a unique alpha-numeric identifier for the entity user within the entity user account,
wherein the unique alpha-numeric identifier comprises a composite identification of an industry or legal privacy standard, a geographic or jurisdictional identifier, a technology platform identifier, a category good or service identifier, and an entity identifier;
receiving, with the end user device, transaction data for at least one transaction associated with the entity user,
wherein receiving the transaction data comprises scanning the at least one machine readable optical code with the at least one optical sensor or receiving a data packet with the at least one radio frequency antenna,
wherein the transaction data is encoded in the at least one machine readable optical code or the data packet,
providing, with the end user device via the network interface, the transaction data to the at least one processor;
validating, with the at least one processor, the at least one transaction for the entity user according to the transaction data;
matching, with the at least one processor, the entity user to one or more online category good or service vendor according to the unique alpha-numeric identifier and the transaction data;
providing, with the at least one processor via the graphical user interface, the entity privacy rights recommendation comprising the one or more online category good or service vendor matched to the entity user,
wherein the entity privacy rights recommendation comprises a link for a uniform resource locator for a webpage associated with the one or more online category good or service vendor;
analyzing, with the at least one processor, at least one online privacy policy or online terms of service for the one or more online category good or service vendor according to at least one machine learning framework to generate the composite identification of the industry or legal privacy standard, the geographic or jurisdictional identifier, the technology platform identifier, and the category good or service identifier;
generating, with the at least one processor, a privacy index value for the one or more online category good or service vendor according to the at least one machine learning framework, wherein the privacy index value is directly or inversely correlated to one or more industry parameters for the one or more online category good or service vendor; and
tracking, with the at least one processor, one or more online transaction associated with the link for the uniform resource locator for the webpage associated with the one or more online category good or service vendor.