CPC G06Q 30/0631 (2013.01) [G06Q 10/10 (2013.01); G06Q 30/02 (2013.01); G06Q 50/01 (2013.01)] | 20 Claims |
1. A system, wherein the system comprises:
one or more processors configured to:
characterize a first user and a second user based on interaction information for the first user and the second user via a network;
generate a level of similarity of the first user and the second user based on the interaction information;
provide, to the first user, a recommendation of a product or a service based on the interaction information for the first user and the second user and the similarity level;
provide, to the first user, information relating to the second user so that reasons for the similarity can be reviewed by the first user;
present, via a selection of one or more graphical elements of a graphical user interface when the information relating to the second user is presented, a list of categories and their respective similarity levels; and
present, via a selection of one or more graphical elements of the graphical user interface, how one or more of the similarity levels are calculated.
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