CPC A63F 13/67 (2014.09) | 14 Claims |
1. A system comprising:
one or more computer processors;
one or more computer memories;
a set of instructions stored in the one or more computer memories, the set of instructions configuring the one or more computer processors to perform operations, the operations comprising:
monitoring a reaction of a user to an implementation of an action within a computer-implemented game; and
based on the reaction of the user satisfying one or more criteria associated an optimizing of a measurable aspect of the computer-implemented game, the measurable aspect relating to player retention within the computer-implemented game, causing a reward event to be triggered within the computer-implemented game, wherein the one or more criteria associated with the optimizing of the measurable aspect includes a detection of a performance of a retention-specific action by the user within the computer-implemented game, and wherein the retention-specific action relates to a desire by the user to continue within the computer-implemented game when an advertisement is displayed with respect to the computer-implemented game.
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