US 11,758,243 B2
Automated generation of personalized content thumbnails
Alexander Niedt, Loma Linda, CA (US); Mara Idai Lucien, Los Angeles, CA (US); Juli Logemann, Bennington, NE (US); Miquel Angel Farre Guiu, Bern (CH); Monica Alfaro Vendrell, Barcelona (ES); and Marc Junyent Martin, Barcelona (ES)
Assigned to Disney Enterprises, Inc., Burbank, CA (US); and LucasFilm Entertainment Company Ltd. LLC., San Francisco, CA (US)
Filed by Disney Enterprises, Inc., Burbank, CA (US); and Lucasfilm Entertainment Company Ltd. LLC, San Francisco, CA (US)
Filed on Nov. 24, 2021, as Appl. No. 17/535,113.
Prior Publication US 2023/0164403 A1, May 25, 2023
Int. Cl. H04N 21/81 (2011.01); H04N 21/45 (2011.01); H04N 21/84 (2011.01); H04N 21/466 (2011.01); H04N 21/431 (2011.01); H04N 21/475 (2011.01); G06F 16/74 (2019.01)
CPC H04N 21/8153 (2013.01) [G06F 16/743 (2019.01); H04N 21/4312 (2013.01); H04N 21/4532 (2013.01); H04N 21/4667 (2013.01); H04N 21/4755 (2013.01); H04N 21/84 (2013.01)] 20 Claims
OG exemplary drawing
 
1. A system comprising:
a computing platform including a processing hardware and a system memory;
the system memory storing a software code, a trained machine learning (ML) model, and a content thumbnail generator;
the processing hardware configured to execute the software code to:
receive interaction data describing interactions by a user with a plurality of content thumbnails each having a corresponding plurality of content thumbnail features;
identify, using the interaction data, an affinity by the user for at least one of the one or more content thumbnail features;
determine, using at least one of the interaction data or a predetermined business rule, content for promotion to the user;
provide a prediction, using the trained ML model and based on the affinity by the user for the at least one of the one or more content thumbnail features, of a respective desirability of each of a plurality of candidate thumbnails for promoting the content to the user;
generate, using the content thumbnail generator and the prediction based on the affinity by the user for the at least one of the one or more content thumbnail features, a thumbnail having features of one or more of the plurality of candidate thumbnails; and
display the thumbnail for promoting the content to the user.