US 11,747,674 B2
Backlight module and display device
Lei Liu, Beijing (CN); Yanjun Sun, Beijing (CN); and Zeyu Song, Beijing (CN)
Assigned to BEIJING BOE DISPLAY TECHNOLOGY CO., LTD., Beijing (CN); and BOE TECHNOLOGY GROUP CO., LTD., Beijing (CN)
Appl. No. 17/638,792
Filed by BEIJING BOE DISPLAY TECHNOLOGY CO., LTD., Beijing (CN); and BOE TECHNOLOGY GROUP CO., LTD., Beijing (CN)
PCT Filed Apr. 14, 2021, PCT No. PCT/CN2021/087163
§ 371(c)(1), (2) Date Feb. 25, 2022,
PCT Pub. No. WO2021/227752, PCT Pub. Date Nov. 18, 2021.
Claims priority of application No. 202010403054.8 (CN), filed on May 13, 2020.
Prior Publication US 2022/0276531 A1, Sep. 1, 2022
Int. Cl. G02F 1/00 (2006.01); G02F 1/13357 (2006.01); G02F 1/1335 (2006.01)
CPC G02F 1/133605 (2013.01) [G02F 1/133608 (2013.01); G02F 1/133612 (2021.01)] 17 Claims
OG exemplary drawing
 
1. A backlight module, comprising:
a light bar;
a light guide plate located on a light exit side of the light bar, the light guide plate including a first side surface away from the light bar;
a reflective strip attached to the first side surface;
at least two cushion pads, each cushion pad including a first positioning portion and an avoiding portion disposed on the first positioning portion, wherein
an orthographic projection of the reflective strip on the first side surface is located outside an orthographic projection of the first positioning portion on the first side surface, and the orthographic projection of the reflective strip on the first side surface is partially overlapped with an orthographic projection of the avoiding portion on the first side surface;
the first positioning portion is in surface contact with a portion of the first side surface that is non-covered by the reflective strip, and the avoiding portion and the reflective strip have a first interval therebetween.