CPC H04L 51/18 (2013.01) [H04L 51/216 (2022.05); H04L 51/234 (2022.05); H04L 51/42 (2022.05)] | 22 Claims |
1. A method comprising:
receiving, at an online system, messages from sending users of the online system to a receiving user of the online system;
storing times for the messages;
receiving, at the online system, reply messages from the receiving user in response to messages from at least a set of the sending users;
storing times for the reply messages from the receiving user;
determining one or more response times to messages from one or more sending users for which the online system received a reply message based on stored times for the messages for which the online system received the reply message and stored times for corresponding reply messages;
determining a responsiveness metric for the receiving user from the determined response times;
receiving a content item from the receiving user at the online system, the content item including a link that, when selected, displays a messaging interface configured to receive one or more messages for the receiving user, wherein the content item further includes a bid amount specifying an amount of compensation the online system receives from the receiving user in response to the viewing user selecting the link included in the content item;
displaying the content item to a viewing user;
displaying a visual indication of the responsiveness metric for the receiving user in conjunction with the content item;
receiving a second content item from the receiving user at the online system;
responsive to determining that the responsiveness metric for the receiving user is equal to or exceeds a threshold value, displaying a visual indication in the second content item; and
responsive to determining that the responsiveness metric for the receiving user is less than the threshold value, withholding display of the visual indication in the second content item.
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