US 11,930,235 B2
Targeting content based on location
Patrick M. Sheehan, Mount Vernon, ME (US); Bruce J. Anderson, Chesterfield, NJ (US); and Daniel C. Wilson, Edmonton (CA)
Assigned to Invidi Technologies Corporation, Princeton, NJ (US)
Filed by INVIDI Technologies Corporation, Princeton, NJ (US)
Filed on Dec. 23, 2022, as Appl. No. 18/146,254.
Application 18/146,254 is a continuation of application No. 16/126,789, filed on Sep. 10, 2018, granted, now 11,540,000.
Application 16/126,789 is a continuation of application No. 14/502,830, filed on Sep. 30, 2014, granted, now 10,075,754, issued on Sep. 11, 2018.
Application 14/502,830 is a continuation of application No. 12/024,696, filed on Feb. 1, 2008, granted, now 8,850,473, issued on Sep. 30, 2014.
Claims priority of provisional application 60/887,747, filed on Feb. 1, 2007.
Prior Publication US 2023/0283826 A1, Sep. 7, 2023
This patent is subject to a terminal disclaimer.
Int. Cl. H04N 21/2668 (2011.01); H04N 21/2187 (2011.01); H04N 21/222 (2011.01); H04N 21/234 (2011.01); H04N 21/235 (2011.01); H04N 21/258 (2011.01); H04N 21/262 (2011.01); H04N 21/2665 (2011.01); H04N 21/435 (2011.01); H04N 21/45 (2011.01); H04N 21/454 (2011.01); H04N 21/462 (2011.01); H04N 21/475 (2011.01); H04N 21/84 (2011.01)
CPC H04N 21/2668 (2013.01) [H04N 21/2187 (2013.01); H04N 21/2221 (2013.01); H04N 21/23424 (2013.01); H04N 21/235 (2013.01); H04N 21/25841 (2013.01); H04N 21/26216 (2013.01); H04N 21/2665 (2013.01); H04N 21/435 (2013.01); H04N 21/4516 (2013.01); H04N 21/4524 (2013.01); H04N 21/454 (2013.01); H04N 21/4622 (2013.01); H04N 21/4756 (2013.01); H04N 21/84 (2013.01)] 8 Claims
OG exemplary drawing
 
1. A method for use in targeting assets of broadcast network content, comprising:
accessing stored location information regarding a user equipment device;
receiving asset delivery information regarding an asset;
determining a location criterion from the asset delivery information indicating a targeting region for said asset defined according to a coordinate system that is independent of a broadcast network topology of a broadcast network;
identifying a location associated with the user equipment device according to said coordinate system;
making a determination regarding delivery of the asset via the user equipment device according to whether the location associated with the user equipment device is within said targeting region according to said location criterion; and
based on said determination, transmitting instructions to said user equipment device concerning delivery of said asset.