US 11,861,659 B2
Electronic device and method of operating the same
Dahee Jeong, Suwon-si (KR); Jongin Lee, Suwon-si (KR); Kilsoo Choi, Suwon-si (KR); Sehyun Kim, Suwon-si (KR); and Kwansik Yang, Suwon-si (KR)
Assigned to SAMSUNG ELECTRONICS CO., LTD., Suwon-si (KR)
Filed by SAMSUNG ELECTRONICS CO., LTD., Suwon-si (KR)
Filed on Dec. 30, 2020, as Appl. No. 17/137,624.
Claims priority of application No. 10-2020-0002141 (KR), filed on Jan. 7, 2020.
Prior Publication US 2021/0209640 A1, Jul. 8, 2021
Int. Cl. G06Q 30/02 (2023.01); G06Q 30/0251 (2023.01); G06F 3/14 (2006.01); H04N 21/81 (2011.01)
CPC G06Q 30/0252 (2013.01) [G06F 3/1454 (2013.01); H04N 21/812 (2013.01)] 28 Claims
OG exemplary drawing
 
1. An electronic device comprising:
a communication interface;
a memory storing one or more instructions; and
a processor configured to execute the one or more instructions stored in the memory to:
display a content screen on a display of the electronic device based on content data received from an external server;
transmit information about the electronic device to the external server for a target advertisement, the information about the electronic device including information about a first user of the electronic device;
receive, from the external server, first target advertisement information for the first user of the electronic device, which is determined by the external server based on the information about the electronic device and display a first target advertisement corresponding to the received first target advertisement information on the display;
establish a wireless communication for screen mirroring between the electronic device and an external device via the communication interface and perform the screen mirroring with the external device using the established wireless communication such that at least a portion of the content screen is displayed on the external device;
based on performing the screen mirroring, transmit, to the external server, information about the external device connected to the electronic device by the screen mirroring, the information about the external device including information about a second user of the external device, and the first user being different from the second user;
receive, from the external server, second target advertisement information for the second user of the external device, which is determined by the external server based on the information about the external device; and
display a second target advertisement corresponding to the received second target advertisement information on the display while performing the screen mirroring such that the second target advertisement is displayed on the external device.